Rolls-Royce Opens its Largest Dealership in the World in Abu-Dhabi

The United Arab Emirates are known for their love of superlatives, so it comes as no surprise to find out that the world's largest Rolls-Royce showroom has just opened in Abu-Dhabi.

Located in the Umm Al Nar area of the city, the new facility was unveiled in the presence of Rolls-Royce CEO Torsten Müller-Ötvös. The showroom has an area of 900 square meters (9,688 sq-ft) and can display five cars. The unit has an also new dedicated service facility, a coffee bar and a customer configuration lounge where future Rolls-Royce owners can specify their cars to their taste through a variety of color, trim samples and options.

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Geneva Preshow: Rolls Royce Phantom 102EX with Full-Electric Drive

Rolls Royce will be showcasing a one-off, fully electric powered Phantom at the Geneva Motor Show on 1 March 2011. The British automaker said the car will serve as a working test bed to explore the feasibility of battery-powered Rolls Royce models in the near future.

“We have engineered the world’s first battery electric vehicle for the ultra-luxury segment,” said CEO Torsten Müller-Ötvös, speaking from the company’s headquarters in Goodwood. “With this vehicle, we begin an exploration into alternative drive-trains, seeking clarity on which alternative technologies may be suitable to drive Rolls-Royce motor cars of the future.”

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Embarrassing Replica of Rolls Royce Phantom Built on BMW 750i V12 E32

This custom monstrosity of a Rolls Royce Phantom replica is based on one of the last elegant BMW 7-Series models, the late 1980s-early 1990s E32, and was found for sale on a Polish used car website. There are so many things wrong with the build that we don't know where to start, but the flashy Rolls Royce sticker on the steering wheel could take the prize for being the worst item on the car...

The Phantom clown clone is built on a V12-powered 750i with the seller asking a laughable €56,653 (around US$75,500 at today's exchange rates) for the car. More photos after the break.

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Phantom of the Chrysler: Rolls Royce Makeover for 300 Sedan

Adding to very long list of Chrysler 300 models turned into Rolls Royce or Bentley clones that we've shown you over the past few years is this two-tone burgundy-goldish example, which is said to have been snagged in the city of Tangier in Morocco by a reader of the Autogespot forums. Follow the jump to check out one more picture of the car and to leave your thoughts in the comments section.

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Rolls Royce Phantom Style Sofa for Two

If you have a knack for everything automotive and a few thousand dollars to spare (and no wife to complain..), then you ought to take a look at this 'royal' couch inspired from the Rolls Royce Phantom. The two seater sofa comes complete with a set of wheels and a normal trunk, although we would advise you to avoid using it as a... baby cradle as suggested by the photos. The 'Divani Rolls' is said to be priced from $5,500.

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Borat's Ride: Kazakhstani Transforms Mercedes E-Class W124 into Rolls Royce Phantom

Adding to our long list of Rolls Royce Phantom wannabes from all over the world (bad taste has no ethnic boundaries...) is this creation that's said to come from Kazakhstan. A fitting (luxury) proposal for Sacha Baron Cohen's fictional character Borat, the Phantom appears to be based on the late 1980s - early 1990s, W124 Mercedes-Benz E-Class. Watch the video after the break.

Via: Autogespot

VIDEO: Rolls Royce Phantom gets Shot and Blown Up During Ballistic Test

Just like any other product, armored cars have to pass rigorous tests to make sure they deliver what they promise - even if that means destroying a six-figure vehicle like the Rolls Royce Phantom during the process. In what looks like a real life 'shootem up' video is in fact a ballistic test performed by Mutec which is a German coach builder that specializes on armored vehicles. Watch the armored Phantom being shot at with several types of guns as well as being blown up in the video after the break.

Via: es.Autoblog.com

'Aristocratic' Tuning: Hamann Rolls Royce Phantom and Drophead Coupe

Tuners are leaving no stone unturned these harsh economic times in their pursuit to make a buck or two. And what better candidates for some extra cash than the Rolls Royce Phantom limo and its convertible offspring, the Phantom Drophead Coupe. Though Hamann Motorsports has yet to disclose something official, these photos made their way into the net revealing the two cars. Aside from the massive 23-inch alloy wheels that are available in various designs, we didn't any other exterior changes on the Phantoms. A photograph of the interior though reveals that the German tuner has developed a new three spoke sport steering wheel for both models.

It is also said, but not verified, that Hamann Motorsport's Phantom package also includes an engine kit that boosts the 6.75-liter V12's output from 460HP to 535HP and maximum torque from 720Nm to 835Nm (615-lbs/ft). Along with the removal of the speed limiter, it is claimed that both Phantoms reach a top speed of 300km/h or 187 mph.

Via: Autoblog.nl

The (Rolls Royce) Phantom of the Hummer

This is so wrong, in so many ways that we've lost count. But admittedly it is comically hilarious. Actually it's probably the most ridiculous transformation of a Hummer we've seen to date. Now, why on earth would someone perform a Rolls Royce Phantom-like face transplant on an Hummer H2 is beyond logical comprehension. We'll just leave it at that...

Via: Autogespot

Geely GE Limo: Rolls-Royce Phantom Clone to be Revealed at Shanghai Show

If by any chance you were wondering whether or not this year's Shanghai Auto Show that runs from April 20 to 28 will host any new Chinese clones, BYD Auto with its Lexus RX doppelganger and now Geely with its new "Phantomized" GE limo, leave few doubts to as what we should be expecting to see at the motorshow.

Among the army of new cars and concept studies that Geely is preparing to bring to Shanghai is the GE, a proposal for a high-end limousine that looks like the outcome of a 10-year-old designing a Rolls-Royce Phantom. However, unlike the British luxury sedan, the 5.3-meter long GE does not get suicide rear doors while weirdly enough, the car's interior has a 2+1 seating arrangement, with the rear passenger getting the royal treatment.

Source: Geely

2009 Rolls Royce Phantom and Phantom LWB Facelifted

With inspiration coming from the Phantom Drophead Coupe (convertible) and the Phantom Coupe, Rolls Royce revealed the 2009 Model Year Phantom and Phantom Extended Wheelbase. The facelifted Phantom limos are distinguished on the outside by a new streamlined front bumper that has been designed and integrated with a shallower grille, finished in stainless steel. Other new exterior features include LED door handle illumination and the fitting of 21-inch cast alloy wheels as standard.

Furthermore, the BMW Group owned British automaker offers two more wheel options, both manufactured in forged alloy and available in either painted or part polished finishes.

Inside, the rear passengers of the 2009 Phantom benefit from a new RCA component input which provides auxiliary audio and visual connectivity to the 12-inch monitors mounted within the picnic tables. Other additions include new front and rear door cappings with integrated grab handles and new bi-directional double reading lights in the C-pillar while the rar climate control, volume control and electric window switches have been repositioned and are now housed in a wood veneer panel in the door.

The subtly facelifted Phantom sedans will go on sale this spring.